Melia Hotels International has officially entered the Bangkok market after it signed Melia Bangkok, its second in the Thailand.
Melia Bangkok, located in the vibrant Sukhumvit district, will be manaed under the Melia Hotels & Resort brand. The brand-new, upscale hotel will feature a total of 315 guest accommodations and offer exception F%B outlets, spa amenities, a fitness center and meeting facilities.
The new agreement with Asset World (TCCAW), a member of TCC Group, one of the largest business conglomerates in Thailand, provides a significant boost to Meliá’s growth and expansion in Asia.
Meliá Bangkok is another milestone in Meliá’s long-term partnership with TCC Group, which spans many years and one that has been built on mutual respect and trust, and a shared concept of hospitality.
“It gives us great confidence to partner with Asset World to launch the Meliá brand in a thriving destination such as Bangkok. Our growth strategy must be accompanied with major local partners who share our vision, philosophy and culture – even more so when we’re entering the second most visited country in Southeast Asia,” said Bernardo Cabot Estarellas, Senior Vice President Asia Pacific, Meliá Hotels International.
He add that Meliá’s impeccable track record of 60 years in hotel management and Spanish service culture “will stand us in good stead to achieve growth while delivering an unmatched guest experience.”
For his part, Nishant Grover, Chief Operating Officer, Asset World said, “We are delighted to widen our relationship with Meliá, with the addition of this third property. We stand committed to bringing best of hospitality to Thailand and firmly believe that Meliá Bangkok would further our vision of creating unique product and service offerings for our guests.” – HotelNewsAsia.com